Safian says, "Generation Flux is a term I coined several months ago, in a Fast Company cover story that explained how the dizzying velocity of change in our economy has made chaos the defining feature of modern business. New companies—even industries—rise and fall faster than ever: Witness Apple, Facebook, and Amazon; witness Research in Motion, Blockbuster, and MySpace; witness the iPad and, yes, cloud computing. Accepted models for success are proving vulnerable, and pressure is building on giants like GE and Nokia, as their historic advantages of scale and efficiency run up against the benefits of agility and quick course corrections. Meanwhile, the bonds between employer and employee, and between brands and their customers, are more tenuous than ever.
Generation Flux describes the people who will thrive best in this environment. It is a psychographic, not a demographic—you can be any age and be GenFlux. Their characteristics are clear: an embrace of adaptability and flexibility; an openness to learning from anywhere; decisiveness tempered by the knowledge that business life today can shift radically every three months or so. . ."
"Twenty years ago, a management professor by the name of Margaret Wheatley published a book called Leadership and the New Science. It was prescient then; it is even more eye-opening now. Her premise: Organizations and society have been structured to match our understanding of the natural world, which goes back to the 17th-century ideas of Sir Isaac Newton. Newton famously posited theories of cause and effect, and referred to our world as a machine—a closed system (set in place by the Great Watchmaker). In Newtonian physics, there is no greater goal than stability. That scientific conclusion helped us to embrace hierarchy and one-size-fits-all models. And our businesses have indeed been constructed for efficiency. Following the example of Henry Ford, we have extended our manufacturing prowess into shipping and logistics. We have used technology to enhance effectiveness, to track data and mine it for new refinements."